Isn’t your branch worth more than your car?
Do you treat it that way?
Consider how much maintenance effort you put into your car to keep it running and looking like new – you have the oil changed regularly, take it to the car wash, rotate the tires - the whole maintenance/upkeep routine.
Why do you do that? With all the miles and daily wear and tear, it takes attention to keep it in good condition for the long haul. Plus, you wouldn’t want to be driving around in a beat-up, dirty car – as part of your "personal brand"- looks matter.
Much like your car, a branch can only take so many miles on it, and needs a little TLC and maintenance to keep it looking like new. It's also your public display to clients, so making sure it's in pristine condition speaks volumes.